NYFW Spring/Summer 2025 Shows: NYFW Shows Powered by Miami Swim Week
Presents Oh Polly, Axil Swim, and More on Friday, September 6th
The platform NYFW Shows powered by Miami Swim Week® is set to boldly return for a second year at New York Fashion Week for the Spring/Summer 2025 season. Originally making waves in Miami as “Miami Swim Week® – The Shows” this fashion vertical, founded by Moh Ducis, is back with even more flair. Over 10 emerging and established designers worldwide will unveil their stunning Spring/Summer 2025 collections, featuring everything from swim/resort wear to haute couture. This year’s NYFW Shows will take place on Friday, September 6, at the iconic Paramount Building at 1501 Broadway, New York, NY.
Brands showcasing include Amarotto Swimwear, Andrea Venturoli, AXIL SWIM, Barquita, Danjana Fashion, ëa Lingerie, e.Kaye Collection, ÖFUURË, Oh Polly, MILUS ROSE, and Rossely Tapia.
The standout brands to watch are:
Oh Polly – @OhPolly
Oh Polly is a fast-growing online fashion brand specializing in women’s clothing for the global market. Known for its affordable, high-quality pieces designed in London, the brand is committed to maintaining an ethical supply chain. Oh Polly is excited to announce its upcoming appearance at New York Fashion Week. The event, presented by NYFW Shows powered by Miami Swim Week®, will be held on Friday, September 6th, at 8:00 PM. This exclusive, invitation-only showcase will feature over 20 new looks, marking Oh Polly‘s largest presentation to date. Attendees can expect a stunning array of designs that blend classic and modern styles, including playful ruffles, exquisite corsetry, signature HOTFIX embellishments, and luxurious satin pieces. The collection will also highlight premium gowns that embody Oh Polly’s commitment to timeless elegance. The color palette, inspired by the transition to the festive season, will feature warm neutrals, rich plums, and deep berry tones. Oh Polly offers dress sizes ranging from 0 to 14, with prices from $17 to $390.
ÖFUURË is a brand inspired by African culture, known for its vibrant colors and intricate patterns that reflect the richness of the African continent. The brand is set to debut at New York Fashion Week on Friday, September 6th, at 7 PM. Their collection features a wide range of products, including dresses, jumpsuits, matching sets, jewelry, swimsuits, and traditional accessories such as headwraps and headbands. Expect to see bold, culturally inspired prints in vivid hues like green, yellow, orange, periwinkle blue, turquoise, deep purple, red, and magenta. The collection embraces style trends such as elegant blazer suits, high-neck jumpsuits, high-low and mini dresses, long gowns, and cropped tops paired with flowing skirts or high-waisted shorts. Prices range from $13.50 to $400, with sizes available from S to XXXL.
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AXIL SWIM is committed to empowering women with swimwear that promotes confidence, inclusivity, and sustainability. Their bikinis are crafted with an emphasis on environmental responsibility and designed to flatter all body types. AXIL SWIM‘s Lifetime Fit Promise offers customers the ability to exchange their bikinis for free if they are no longer fit, redefining the swimwear experience. The brand is excited to announce its participation in New York Fashion Week, with a presentation hosted by NYFW Shows powered by Miami Swim Week® on Friday, September 6th, at 6:00 PM. AXIL SWIM offers a variety of styles, including tops in Bralette, Racer Back, and Triangle cuts; bottoms in Super Cheeky, Cheeky, and Kinda Cheeky; and one-pieces in Cheeky and Thong styles. Their collections feature a diverse palette of neutrals, deep tones, and vibrant prints, such as psychedelic, floral, and animal patterns. All products are available in sizes ranging from XS to XL, with prices from $29 to $148.
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Danjana Fashion is an emerging international brand renowned for its glamorous, luxurious, and feminine style. Originating in Europe and now thriving in the vibrant city of Dubai, Danjana’s evening gowns have been showcased on prestigious stages like Miss Universe and Miss World. The brand is thrilled to announce its upcoming appearance at New York Fashion Week, scheduled for Friday, September 6th, at 8:30 PM. Danjana Fashion offers a wide array of products, including dresses, jumpsuits, sets, shoes, jackets, and bikinis. Their collection is known for its stunning designs, featuring lavish embellishments, daring necklines, bold cut-outs, and a dazzling array of metallics and sequins. Prices range from $49 to $499, with sizes from S to XL.
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Barquita is a vibrant beach lifestyle brand known for its focus on sustainability and body positivity. By using recycled fabrics, Barquita aims to reduce its environmental impact while creating stylish, inclusive swimwear. The brand has been gaining popularity among those looking for fashionable pieces that reflect their values. Barquita is thrilled to announce its upcoming debut at New York Fashion Week, with a presentation hosted by NYFW Shows powered by Miami Swim Week® on Friday, September 6th, at 6:30 PM. Barquita Swimwear is characterized by bold colors, unique patterns, and flattering cuts that cater to a wide range of tastes and preferences. Their product line includes swimwear for girls and boys, adult swimwear, tees, kids’ fleeces, and adult fleeces. Kids’ sizes range from 2/3 to 14/16, while the adult collection is available in sizes S to XL. Prices range from $40 to $180.
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